Samantha Yanks, Editor in Chief of Niche Media’s Gotham Magazine and Hamptons Magazine, always has her finger on the pulse. Yanks has become an on-air expert on numerous television segments discussing fashion, beauty and lifestyle. You may have seen her on News 12, NBC’s “The Today Show”, “Nightly News” and LX TV, or on Taxi TV. Samantha’s newest venture is a line of fine jewelry designed with another friend of Theodora & Callum’s, Jennifer Miller.


Treasure: My husband went to Paris on a business trip right after our daughter was born and bought me a vintage etched French locket and put a picture of our newborn daughter in it. I truly treasure it.
Quote : "That’s #superlux!" - Yours truly
Escape: The beach at the end of Ocean Road in Bridgehampton.
Vacation: Any and all trips to Paris with my husband David. They get better and better the more you know the city.
Inspiration: I’m inspired by branding. What makes a brand work and sometimes, what doesn’t.
Movie: Annie Hall - I’m beyond excited that they’re screening it on Marder’s lawn this summer – and Usual Suspects.
Childhood memory: Finding my mother's Hermès trim bag and stuffing it with toys.
Work of Art: Mark Rothko Untitled Blue, Green, and Brown 1952
Song: "Jolene" by Dolly Parton
Designer : Miuccia Prada. Miu Miu and Prada combined pretty much solve any wardrobe need for me.
Misconception (about you): That I wouldn’t prefer a quiet night at home.
Guilty Pleasure: A glass of rose in the summer, crisp white in the spring, and red in the winter.
Junk Food: Nilla wafers
Youth Remedy: Rodin Olio Lusso
De-Stress Mechanism: Massages from Marc Brycman’s Refresh Body, spin classes at Flywheel Sports and core fusion classes at Exhale Spa.
Cocktail: I adore mint juleps - I don't have them often enough.
Party: I absolutely love Chefs and Champagne in the Hamptons.
Hangover Remedy: A four year old. It makes you have less hangovers, believe me.
Pals: I have a group of six girl friends. We’ve been close since sleepaway camp. We have 9 children between us now. Amazing.
Crush: Oh, absolutely my husband. He's handsome, yes, but he's just the most loving husband and father.
Lipstick and Nail Color: Roman Holiday by Nars is the perfect pink lipstick for day and Tom Ford Moroccan Rouge at night for a bit more color. For my nails and toes I keep it pretty neutral since I seem to be changing for events all the time. I’d say my go-to is Chanel Tendresse.
TV Show: No doubt, Chelsea Lately. She’s hilarious and we had her on the cover of our Memorial Day issue of Hamptons this summer.
Cartoon Character: Madeline. Oh, those little girls in Paris in two straight lines - just love it.
Menu: Bellinis and caviar. What more do you need?
Restaurant: Blue Hill at Stone Barns. My cousin is getting married there this summer and I just know it will be spectacular.